Black Friday

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Side angle of PureSnug Classic Black Crop Top highlighting its contoured fit, scoop neckline, and signature logo band.
Classic Black Women's Crop Top

Classic Black Women's Crop Top

(4)

$42.00

A woman wearing a black PureSnug  v-neck shirt and puresnug lounge shorts in aqua colour with paw print, standing with hands in pockets.
Woman wearing a black PureSnug lounge V-neck lounge tee and black lounge shorts.

Black V-Neck Women's Lounge T-Shirt

(4)

$42.00

A woman wears a soft v-neck Tee in pink colour, and a soft lounge shorts in bees prints, with hands in pockets.
A woman wears a soft v-neck Tee in pink colour, and a soft lounge shorts in bees prints.

Pink V-Neck Women's Lounge T-Shirt

(3)

$42.00

PureSnug men's boxer briefs in black with a snug fit and mid-thigh length, displayed on a white background, size S- 4XL
Black Men's Boxer Briefs (6″ Inseam) w/ Pouch

Black Men's Boxer Briefs (6″ Inseam) w/ Pouch

(1)

From $35.00

PureSnug Men's Boxer Briefs with pouch in cheeky eggplant print on black background – breathable modal fabric, 6-inch inseam
Eggplant Men's Boxer Briefs(6″ Inseam) w/ Pouch

Eggplant Men's Boxer Briefs(6″ Inseam) w/ Pouch

(5)

$35.00

PureSnug men's boxer briefs in black with a snug fit and mid-thigh length, displayed on a white background, size S- 4XL
A person wearing black boxer briefs with a waistband labeled "PureSnug."

Classic Black (6″ Inseam) Men's Boxer Briefs

(1)

$35.00

PureSnug Men's Boxer Briefs in  navy blue – comfy and breathable modal fabric, 6-inch inseam, flat gentle waistband.
Navy Blue (6″ Inseam) Men's Boxer Briefs

Navy Blue (6″ Inseam) Men's Boxer Briefs

(4)

From $35.00

PureSnug Men's Boxer Briefs in vibrant multicolour paw print on teal background – breathable modal fabric, 6-inch inseam
Blue boxer briefs with colorful paw print pattern and 'PureSnug' branding on a white background.

Pawfect (6″ Inseam) Men's Boxer Briefs

(2)

$35.00

High-waist black period underwear featuring the Pure Snug logo and a full front-to-back absorbency panel for maximum protection
Close-up view of PureSnug period underwear showing the built-in absorbency panel extending from the front to the back waistband.

Period Boxer Briefs (4" Inseam) - Black

(1)

$38.00

Reusable Panty Liners - 5pcs w/ Wet Bag
Video tutorial of how to use PureSnugu's panty liner in a boxer/boyleg brief with an attached gusset

Reusable Panty Liners - 5pcs w/ Wet Bag

(0)

$49.00

Why You'll Love Them

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Our Snug Support

Fast & Free Shipping

on orders over $75, otherwise a low flat fee of $9.95 applies.

Love at First Snug

100% comfort guaranteed or your first pair is free.

Easy Returns

Changed your mind? Return your unopened Pure Snugs within 30 days.

Snug Qs (the stuff everyone asks)

We’re so confident you’ll love your PureSnug underwear we offer a Guarantee on your first pair! If you love the feels but the fit isn’t quite right then we can help you with an exchange. But if you’re just not feeling it at all? No worries, shoot us an email at info@puresnug.com.au with your order number within 30 days of delivery, and we’ll refund your first pair, easy peasy! No return required.

For any other pairs, just make sure they’re unopened and in their original packaging if you’d like to return them.

*Guarantee applies to Pure Snug Underwear Only. Excludes Socks and Loungewear.

* Shipping costs are not refundable if you paid for any shipping

Our undies are made from premium TENCEL™ Micro Modal (aka “vegan silk”). A luxe, plant-based fibre spun from sustainably sourced beechwood that’s softer than a cloud, 50% more breathable than cotton, and quicker-drying than bamboo. Translation…Your skin stays cool, dry, and comfy, even on sweaty Queensland days (hello humidity!). Plus, the gusset is lined with antibacterial viscose for extra freshness where it
counts. Light, breathable, durable, and soft wash after wash, it’s the fabric your booty’s been dreaming of!

Yep! Our gussets are designed for real women, for real comfort and real coverage. You get to choose… attached gusset or floating gusset. Our attached gusset underwear has a breathable viscose gusset, perfect for liners or everyday pads. Some of our styles now feature a floating gusset - ideal for pads with wings or reusable options with poppers (have you seen our reusable pads?). Both are moisture-wicking, soft, and breathable, aka, snug where it matters most.

Pure Snug is designed to stay put! But every body is unique. Thigh size and inseam make all the difference. So, if overcoming ride-up is important to you, then choose 5" Boxer Briefs or 8" Biker Shorts. Longer hems naturally hug lower on the thigh for a snuggier fit. Love shorter outfits or a barely-there feel? The 3" Boyleg Briefs are fab, but for extra stay-in-place security, 5" or 8" are your best bet.

Nope! And that’s the beauty of Puresnugs. Our waistband and hems are hot-pressed, not stitched, so there’s no bulky seams to roll, dig, or leave marks. Just smooth, flexible edges that stay flat and invisible under outfits, hugging your body comfortably.. Whether you’re petite, curvy, tall, or athletic, these undies behave.

PureSnug is made to celebrate every body! With sizes up to 4XL (and our leakproof range  in 5XL ) for that perfect “snug hug.” Our customers especially love the buttery-soft fabric, the gentle waistband that never digs, and the longer inseams (5" and 8") for anti-chafe, extra coverage, and stay-put confidence. Regardless of whether you’re tall, petite, curvy, or somewhere in between, PureSnug moves with you, keeping things comfy, covered, and wedgie-free.